Africa’s growth over the last decade and a half has been phenomenal. Since 2010 overall economic growth has slowed and in the last two years oil producers have taken a hit, but at the same time our economies have become much more complex and Africa’s performance remains high in comparison to other regions. Product Ads are being used by 61% of the businesses to increase your brand/product awareness.European companies’ involvement in Equatorial Guinea and other nations has historically been closely linked to cultural and language ties. Germany, with a limited colonial history, is less familiar with our national cultures and her companies have been reticent to invest. These factors are now being superseded by new considerations.