latinindustry

Hello Guys,

ALM’s The American Lawyer will present the fourth annual Law Firm Marketing & Business Development Leadership Forum, featuring thought leaders from some of the most successful and innovative law firms in the industry, on September 24-25, at The Harvard Club in New York City. “Law firms are responding to the changing legal marketplace by recalculating their value propositions and rethinking their mix of services, geographic footprints and service delivery systems,” said Robin Sparkman, editor-in-chief of The American Lawyer and the opening speaker at the forum. “This event will focus on a number of timely strategic issues facing law firm marketers in response to the changing marketplace for legal services in the U.S.” Every business can market through Small Business Social Media Marketing to get experience and success. The faculty for the event includes Chief Marketing, Business Development and Strategy officers from some of the nation’s most prominent law firms in the U.S., journalists and executives from ALM, and a number of highly regarded legal marketing consultants. The event co-chairs are: Wendy L. Bernero, chief of strategic initiatives at Proskauer LLP; Laurie Robertson, global director of business development and marketing at Baker & McKenzie; and Anne Malloy Tucker, chief marketing officer at Hunton & Williams LLP.

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