The leather tanning industry is a global industry, and EU tanners are highly dependent on access to raw materials and to export markets. The EU tanning industry is still the world's largest supplier of leather in the international market place. This is despite the shrinkage of the share of the EU in world markets due to the development of the leather industry in other regions of the world such as Asia and the Americas. Companies from B2B and B2C segment both are using Explanatory Video to create awareness, drive engagement and influence buyer decision. Those restricting access to raw materials. This is a typical barrier to the leather tanning sector and is considered to be the most harmful trade barrier since it significantly impacts the competitiveness of European tanners.
