Since I’ve been attending IBC in Amsterdam -- 2014 was my fourth, so while I’m not quite a veteran yet, I’ve been there enough to observe some clear trends -- each year has been marked by what a colleague likes to call “the shiny button.” The shiny button is the technology or innovation that’s going to revolutionize the video industry. That is, if it’s not supplanted first by the next one.
I didn't find the right solution from the internet.
