The Online Marketing Institute has developed a web analytics and measurement training course that helps marketers understand how to implement proper tracking, measure and analyze data. Ultimately, you will learn how to optimize your website and marketing campaigns to improve ROI.
Certificate Details: The website does not specify if the certificate expires.
Process: The untimed final exam consists of 30-50 multiple-choice and true/false questions. You must pass with a score of 70% or higher to receive a certification of completion. You will have up to 3 chances to pass this exam.