I've developed software for code optimization, for software developers.
The problem is, that software developers that could use my product are in limited number, I'm guessing around 10K in the world, so I guess around 1000 companies. I hope more...
I would like to attract some companies to become my resellers. There's no doubt the software is useful and affordable.
I know almost all companies I would like to send an email about business opportunity to become a reseller. I offer up to 49% discount. Discount depends on how many copies they would resell. I think there's around 50 such companies.
I need some advice on putting together an email that I would send to them. These companies already sell the software to create applications, that my product can optimize. So it would be like an add-on to what they sell.
I know these things:
- point out the revenue benefits - that I will have complete support for my product, so they are just a resellers - that they already have the marketing 'service' implemented, since it would be an add-on to what they sell
So, any suggestions to how to do it, would be very appreciated.
I would also like to know is the 49% discount good? Or is it a 'custom' to have even bigger discounts for resellers?